Circular and digital fashion

🔁 Companies that “embrace circularity and digitalisation at the same time” will dominate the fashion industry, says Vanessa Rothschild, H&M’s group director of development and sustainability steering.
The fashion super giant believes it has both a responsibility and a tremendous opportunity to change consumer behaviour and is making sustainability commitments that we will be following closely
▪️ only use sustainable materials by 2030
▪️have a ‘climate positive’ value chain – that is, one that reduces more greenhouse gases than it emits – by 2040